OASI Pharmacy with arched display walls, natural planting and a blue niche

Case study · OASI Pharmacy

A pharmacy
beyond convention.

A new pharmacy and beauty centre: a project in which identity, function and materials speak the same language.

The transformation

Welcome, guide,
remain memorable.

The starting point was a new opening arising from a pharmacy awarded through the regional competitive allocation process in Campania. The objective was to create a bright, distinctive experience aligned with the pharmacist’s way of working.

The design coordinates circulation, departments, consultation areas, the beauty centre, display surfaces and communication. Soft forms guide the eye, while colour and light make the space immediately legible.

Giugliano in Campania · Naples, Italy. Luxury Lifestyle Awards documents the project and its 2024 recognition. Read the project presentation.

Design decisions

Every element
has a purpose.

Layout

Clear circulation and display islands define an intuitive sequence between welcome, retail and consultation.

Materials

Limed oak, Corian, copper, lichen green and backlit acrylic create a precise tactile and chromatic identity.

Furniture

APG_System elements are designed and made to measure, combining sculptural presence, product display and ergonomics.

Light

General lighting, accents and backlighting enhance products, geometries and spatial depth.

OASI Pharmacy with white display islands and coloured backlit walls

The result

Organic in expression.
Precise in use.

Its visual strength is not applied decoration: it comes from integrating geometry, furniture, light and function. This balance makes the environment authentic and immediately recognisable as the pharmacy’s brand.

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